CHAPTER 1: INTRODUCTION
1.1. Report description
1.2. Key market segments
1.3. Key benefits to the stakeholders
1.4. Research methodology
1.4.1. Primary research
1.4.2. Secondary research
1.4.3. Analyst tools and models
CHAPTER 2: EXECUTIVE SUMMARY
2.1. CXO Perspective
CHAPTER 3: MARKET OVERVIEW
3.1. Market definition and scope
3.2. Key findings
3.2.1. Top impacting factors
3.2.2. Top investment pockets
3.3. Porter’s five forces analysis
3.4. Market dynamics
3.4.1. Drivers
3.4.2. Restraints
3.4.3. Opportunities
CHAPTER 4: YERBA MATE MARKET, BY TYPE
4.1. Overview
4.1.1. Market size and forecast
4.2. Powder
4.2.1. Key market trends, growth factors and opportunities
4.2.2. Market size and forecast, by region
4.2.3. Market share analysis by country
4.3. Concentrate
4.3.1. Key market trends, growth factors and opportunities
4.3.2. Market size and forecast, by region
4.3.3. Market share analysis by country
4.4. Others (Tablets and Capsules)
4.4.1. Key market trends, growth factors and opportunities
4.4.2. Market size and forecast, by region
4.4.3. Market share analysis by country
CHAPTER 5: YERBA MATE MARKET, BY APPLICATION
5.1. Overview
5.1.1. Market size and forecast
5.2. Dietary Supplements
5.2.1. Key market trends, growth factors and opportunities
5.2.2. Market size and forecast, by region
5.2.3. Market share analysis by country
5.3. Functional Foods
5.3.1. Key market trends, growth factors and opportunities
5.3.2. Market size and forecast, by region
5.3.3. Market share analysis by country
5.4. Food and Beverage
5.4.1. Key market trends, growth factors and opportunities
5.4.2. Market size and forecast, by region
5.4.3. Market share analysis by country
5.5. Cosmetics and Personal Care
5.5.1. Key market trends, growth factors and opportunities
5.5.2. Market size and forecast, by region
5.5.3. Market share analysis by country
CHAPTER 6: YERBA MATE MARKET, BY DISTRIBUTION CHANNEL
6.1. Overview
6.1.1. Market size and forecast
6.2. Retails Stores
6.2.1. Key market trends, growth factors and opportunities
6.2.2. Market size and forecast, by region
6.2.3. Market share analysis by country
6.3. Hypermarkets and Supermarkets
6.3.1. Key market trends, growth factors and opportunities
6.3.2. Market size and forecast, by region
6.3.3. Market share analysis by country
6.4. Online Sites
6.4.1. Key market trends, growth factors and opportunities
6.4.2. Market size and forecast, by region
6.4.3. Market share analysis by country
6.5. Others
6.5.1. Key market trends, growth factors and opportunities
6.5.2. Market size and forecast, by region
6.5.3. Market share analysis by country
CHAPTER 7: YERBA MATE MARKET, BY REGION
7.1. Overview
7.1.1. Market size and forecast By Region
7.2. North America
7.2.1. Key market trends, growth factors and opportunities
7.2.2. Market size and forecast, by Type
7.2.3. Market size and forecast, by Application
7.2.4. Market size and forecast, by Distribution Channel
7.2.5. Market size and forecast, by country
7.2.5.1. U.S.
7.2.5.1.1. Market size and forecast, by Type
7.2.5.1.2. Market size and forecast, by Application
7.2.5.1.3. Market size and forecast, by Distribution Channel
7.2.5.2. Canada
7.2.5.2.1. Market size and forecast, by Type
7.2.5.2.2. Market size and forecast, by Application
7.2.5.2.3. Market size and forecast, by Distribution Channel
7.2.5.3. Mexico
7.2.5.3.1. Market size and forecast, by Type
7.2.5.3.2. Market size and forecast, by Application
7.2.5.3.3. Market size and forecast, by Distribution Channel
7.3. Europe
7.3.1. Key market trends, growth factors and opportunities
7.3.2. Market size and forecast, by Type
7.3.3. Market size and forecast, by Application
7.3.4. Market size and forecast, by Distribution Channel
7.3.5. Market size and forecast, by country
7.3.5.1. UK
7.3.5.1.1. Market size and forecast, by Type
7.3.5.1.2. Market size and forecast, by Application
7.3.5.1.3. Market size and forecast, by Distribution Channel
7.3.5.2. Germany
7.3.5.2.1. Market size and forecast, by Type
7.3.5.2.2. Market size and forecast, by Application
7.3.5.2.3. Market size and forecast, by Distribution Channel
7.3.5.3. France
7.3.5.3.1. Market size and forecast, by Type
7.3.5.3.2. Market size and forecast, by Application
7.3.5.3.3. Market size and forecast, by Distribution Channel
7.3.5.4. Italy
7.3.5.4.1. Market size and forecast, by Type
7.3.5.4.2. Market size and forecast, by Application
7.3.5.4.3. Market size and forecast, by Distribution Channel
7.3.5.5. Spain
7.3.5.5.1. Market size and forecast, by Type
7.3.5.5.2. Market size and forecast, by Application
7.3.5.5.3. Market size and forecast, by Distribution Channel
7.3.5.6. Rest of Europe
7.3.5.6.1. Market size and forecast, by Type
7.3.5.6.2. Market size and forecast, by Application
7.3.5.6.3. Market size and forecast, by Distribution Channel
7.4. Asia-Pacific
7.4.1. Key market trends, growth factors and opportunities
7.4.2. Market size and forecast, by Type
7.4.3. Market size and forecast, by Application
7.4.4. Market size and forecast, by Distribution Channel
7.4.5. Market size and forecast, by country
7.4.5.1. China
7.4.5.1.1. Market size and forecast, by Type
7.4.5.1.2. Market size and forecast, by Application
7.4.5.1.3. Market size and forecast, by Distribution Channel
7.4.5.2. India
7.4.5.2.1. Market size and forecast, by Type
7.4.5.2.2. Market size and forecast, by Application
7.4.5.2.3. Market size and forecast, by Distribution Channel
7.4.5.3. Japan
7.4.5.3.1. Market size and forecast, by Type
7.4.5.3.2. Market size and forecast, by Application
7.4.5.3.3. Market size and forecast, by Distribution Channel
7.4.5.4. South Korea
7.4.5.4.1. Market size and forecast, by Type
7.4.5.4.2. Market size and forecast, by Application
7.4.5.4.3. Market size and forecast, by Distribution Channel
7.4.5.5. Australia
7.4.5.5.1. Market size and forecast, by Type
7.4.5.5.2. Market size and forecast, by Application
7.4.5.5.3. Market size and forecast, by Distribution Channel
7.4.5.6. Rest of Asia-Pacific
7.4.5.6.1. Market size and forecast, by Type
7.4.5.6.2. Market size and forecast, by Application
7.4.5.6.3. Market size and forecast, by Distribution Channel
7.5. Latin America
7.5.1. Key market trends, growth factors and opportunities
7.5.2. Market size and forecast, by Type
7.5.3. Market size and forecast, by Application
7.5.4. Market size and forecast, by Distribution Channel
7.5.5. Market size and forecast, by country
7.5.5.1. Brazil
7.5.5.1.1. Market size and forecast, by Type
7.5.5.1.2. Market size and forecast, by Application
7.5.5.1.3. Market size and forecast, by Distribution Channel
7.5.5.2. Argentina
7.5.5.2.1. Market size and forecast, by Type
7.5.5.2.2. Market size and forecast, by Application
7.5.5.2.3. Market size and forecast, by Distribution Channel
7.5.5.3. Rest of Latin America
7.5.5.3.1. Market size and forecast, by Type
7.5.5.3.2. Market size and forecast, by Application
7.5.5.3.3. Market size and forecast, by Distribution Channel
7.6. Middle East and Africa
7.6.1. Key market trends, growth factors and opportunities
7.6.2. Market size and forecast, by Type
7.6.3. Market size and forecast, by Application
7.6.4. Market size and forecast, by Distribution Channel
7.6.5. Market size and forecast, by country
7.6.5.1. South Africa
7.6.5.1.1. Market size and forecast, by Type
7.6.5.1.2. Market size and forecast, by Application
7.6.5.1.3. Market size and forecast, by Distribution Channel
7.6.5.2. Saudi Arabia
7.6.5.2.1. Market size and forecast, by Type
7.6.5.2.2. Market size and forecast, by Application
7.6.5.2.3. Market size and forecast, by Distribution Channel
7.6.5.3. Rest of Middle East And Africa
7.6.5.3.1. Market size and forecast, by Type
7.6.5.3.2. Market size and forecast, by Application
7.6.5.3.3. Market size and forecast, by Distribution Channel
CHAPTER 8: COMPETITIVE LANDSCAPE
8.1. Introduction
8.2. Top winning strategies
8.3. Product mapping of top 10 player
8.4. Competitive dashboard
8.5. Competitive heatmap
8.6. Top player positioning, 2022
CHAPTER 9: COMPANY PROFILES
9.1. Amanda
9.1.1. Company overview
9.1.2. Key executives
9.1.3. Company snapshot
9.1.4. Operating business segments
9.1.5. Product portfolio
9.1.6. Business performance
9.1.7. Key strategic moves and developments
9.2. La Hoja
9.2.1. Company overview
9.2.2. Key executives
9.2.3. Company snapshot
9.2.4. Operating business segments
9.2.5. Product portfolio
9.2.6. Business performance
9.2.7. Key strategic moves and developments
9.3. Cruz de Malta
9.3.1. Company overview
9.3.2. Key executives
9.3.3. Company snapshot
9.3.4. Operating business segments
9.3.5. Product portfolio
9.3.6. Business performance
9.3.7. Key strategic moves and developments
9.4. Canarias
9.4.1. Company overview
9.4.2. Key executives
9.4.3. Company snapshot
9.4.4. Operating business segments
9.4.5. Product portfolio
9.4.6. Business performance
9.4.7. Key strategic moves and developments
9.5. Taragüi
9.5.1. Company overview
9.5.2. Key executives
9.5.3. Company snapshot
9.5.4. Operating business segments
9.5.5. Product portfolio
9.5.6. Business performance
9.5.7. Key strategic moves and developments
9.6. Playadito
9.6.1. Company overview
9.6.2. Key executives
9.6.3. Company snapshot
9.6.4. Operating business segments
9.6.5. Product portfolio
9.6.6. Business performance
9.6.7. Key strategic moves and developments
9.7. Rosamonte
9.7.1. Company overview
9.7.2. Key executives
9.7.3. Company snapshot
9.7.4. Operating business segments
9.7.5. Product portfolio
9.7.6. Business performance
9.7.7. Key strategic moves and developments
9.8. pajarito powder, llc
9.8.1. Company overview
9.8.2. Key executives
9.8.3. Company snapshot
9.8.4. Operating business segments
9.8.5. Product portfolio
9.8.6. Business performance
9.8.7. Key strategic moves and developments
9.9. Aguantadora
9.9.1. Company overview
9.9.2. Key executives
9.9.3. Company snapshot
9.9.4. Operating business segments
9.9.5. Product portfolio
9.9.6. Business performance
9.9.7. Key strategic moves and developments
| ※参考情報 マテ茶は、南米の伝統的な飲み物で、特にアルゼンチン、ウルグアイ、パラグアイ、ブラジルなどで広く飲まれています。この飲み物は、パラグアイマテ（Ilex paraguariensis）という植物の葉を乾燥させて作られています。マテ茶は、カフェインやビタミン、ミネラルを多く含むため、エネルギーを補給する効果があるとされています。特に、仕事や学習、運動前に飲むことで集中力を高めると考えられています。 マテ茶にはいくつかの種類があります。一般的には、葉を乾燥させた「グリーンマテ」と、葉を焙煎した「ローストマテ」があり、前者は青々とした香りとさわやかな味わいが特徴です。一方、ローストマテは、濃厚で甘みのある味わいが特徴で、炭火で焙煎することで香ばしさが増します。また、マテ茶は飲む時に使う器具によっても分類されます。一般的な方法は「ボンビージャ」と呼ばれる金属製のストローを使い、特別な器具である「カルバシー」という容器にマテの葉を入れ、お湯を注いで飲むスタイルです。 マテ茶の用途は多岐にわたります。まず、日常の飲み物として親しまれていますが、その効果からサプリメントとしても利用されることがあります。特に、ダイエットやデトックス目的で飲む人も多く、マテに含まれるカフェインや抗酸化物質が新陳代謝を促進するとされています。また、南米では社交の場でもあり、友人や家族と共にシェアしながら飲む文化が根付いています。このような飲み方は、コミュニケーションツールとしても機能し、絆を深める役割を果たしています。 関連技術としては、マテ茶の抽出方法や加工技術があります。マテの葉は異なる焙煎や乾燥プロセスによって味が変わりますので、飲む人の好みに応じて色々なスタイルが楽しめます。さらに、最近ではインスタントパウダーやティーバッグなど、飲みやすい形で販売されることも増えてきています。これにより、気軽にマテ茶を楽しむことができるようになりました。特に海外での人気が高まる中で、マテ茶をより手軽に楽しむための製品開発が進められています。 マテ茶の健康効果についても注目されています。抗酸化作用が強く、老化防止や生活習慣病の予防に寄与するとされる成分が含まれており、特に多くのビタミンB群やミネラル、その他の栄養素がバランスよく含まれています。また、集中力向上や疲労回復の効果も報告されており、これらの理由から多くの人に支持されています。さらに、自律神経を整える働きがあるため、ストレス軽減効果も期待されています。 需要の高まりとともに、マテ茶の生産においてもサステナビリティが求められるようになっています。特に森林伐採や農薬使用を避けたオーガニックマテの栽培が注目されており、エコフレンドリーな製品の選択肢が増えてきています。消費者の意識が高まる中で、環境に優しい製品や生産方法を選ぶことが、今後のマテ茶市場において重要な要素となっていくでしょう。 以上のように、マテ茶は単なる飲み物としての枠を超え、文化や健康、サステナビリティなど多くの面で注目されています。今後もその魅力は国内外に広がり続けることが期待されます。特に、日本においてもマテ茶の理解が深まり、さらなるファン層を獲得していくことが期待されます。 |
