ホットドリンクの日本市場:成長機会

【英語タイトル】Top Growth Opportunities: Hot Drinks in Japan

GlobalDataが出版した調査資料(CS0112TG)・商品コード:CS0112TG
・発行会社(調査会社):GlobalData
・発行日:2018年12月
・ページ数:82
・レポート言語:英語
・レポート形式:PDF
・納品方法:Eメール(受注後24時間以内)
・調査対象地域:日本
・産業分野:消費財
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【レポートの概要】

Top Growth Opportunities: Hot Drinks in Japan
Summary

“Top Growth Opportunities: Hot Drinks in Japan”, provides an overview of the Hot Drinks market, analyzing market data, demographic consumption patterns within the category, and the key consumer trends driving consumption. GlobalData’s proprietary Risk vs Reward Opportunity model pinpoints the best growth opportunities for Hot Drinks producers, suppliers and retailers by combining robust, granular data and expert insight. The report uses this framework to identify the best opportunities, analyze white spaces in the market, and outline new product development that will effectively target the most pertinent consumer need states. These are combined to offer strategic recommendations to capitalize on evolving consumer landscapes.

This report provides recommended actions and detailed analysis of how to target the best growth opportunities for Hot Drinks producers and retailers. Readers can understand what categories, channels, companies, and consumers will drive the success of Hot Drinks markets in Japan through GlobalData’s detailed and robust data, expert insight, and case studies.

GlobalData’s Top Growth Opportunity reports use a risk versus reward opportunity model to identify the best growth markets for Hot Drinks producers. Through this in-depth study of market and category dynamics, readers are able to identify key opportunities, and what they need to do in order to target them.

Get access to –
- Key consumer demographic groups driving consumption within the Japan market. Improve your consumer targeting by understanding who’s driving the market, what they want, and why
- A study of market value and volumes over 2012-2017 for Japan, supplemented with category, brand and packaging analysis that shows the current state of the market, and how it will evolve over the 2017-2022 period
- White space analysis, to pinpoint attractive spaces in the market and the key actions to take
- Insight into the implications behind the data, and analysis of how the consumer needs will evolve in the short-to-medium term future
- Examples of international and regional product innovation targeting key consumer needs.

Scope

- Japan has a high average spend per capita on hot drinks than most other major economies
- After a period decline at a CAGR of -3.2% in US$ terms between 2012 and 2017, the Japanese Hot Drinks sector will grow in the next five years to 2022, at a CAGR of 5.6%.
- Rising preference for Western style Hot Tea categories will drive demand in the Hot Drinks sector
- Over 2017-2022, Hot Coffee will remain the highest value category and also the fastest growing category.

Reasons to buy

- This report brings together consumer analysis and market data to provide actionable insight into the behavior of Japan’s Hot Drinks consumers.
- This is based on GlobalData’s unique consumer data, developed from extensive consumption surveys and consumer group tracking.
- Category, brand, and packaging dynamics are also examined.
- This allows product and marketing strategies to be better aligned with the leading trends in the market.

【レポートの目次】

Table of Contents
1. Introducing a top growth market for Hot Drinks
Top 10 global growth opportunities scores
Top global issues
Assessment against global strategic issues
GlobalData’s strategic issues map
Predicted future issues for the global sector
Reward and risk assessment
Opportunity score – overview
Consumer spending trends – peer group comparisons
Political, Economic, Social, and Technological: Analysis
Enablers and inhibitors of growth
Rewards and opportunities for growth
Summary of the market
2. Market insight – identifying the opportunities to move into
Market growth by category
Value growth of the market
Volume growth of the market
Level of premiumization by category
Category analysis – key drivers of change
3. Retail and distribution insight – key channels and retailers driving growth
Hot Drinks retail channel share
Key Retail Channel trends
Routes to market
Drivers of change in the sector
4. Company and brand insight – the competitive landscape defined
Category fragmentation
Company and brand strength
Private label penetration
Brand share by leading trademark owners
International and domestic brand analysis
Company and brand strength summary
5. Consumer insight – who, what, when, where and why
Strategic issues map
Key consumer driver implications
Key health & wellness trends
Consumer groups
Consumer trends summary
6. Product and packaging insights
Key Product Insights
Trends and strategic issues – other notable product trends
Key product innovation case studies
Key Packaging Insights
Trends and strategic issues
Product launch key takeouts
7. White spaces and innovation opportunities – space to move into
Growth segments to target
Segment focus – opportunities
Consumer spaces to target
Price dynamics
Key recommendations
8. Appendix and Definitions

List of Tables
Visualization of 10 countries growth opportunities
Visualization of 10 countries growth opportunities (continued)
Reward and risk assessment
Market value and split, 2012-2022
Winners and losers by category, value, 2017-2022
Volume growth by category, 2012-2022
Winners and losers by category, volume, 2017-2022
Key consumption volume shares by consumer group, 2017
Consumer spaces to target in the Japanese hot drinks sector
Average price change by brand, 2017

List of Figures
Map of top opportunity markets
Map of top global issues
Global issue web
GlobalData’s strategic issues map
Average consumer spend, peer group comparisons, 2012-2022
Market value and split, 2012-2022
Value growth by category, 2012-2017 and 2017-2022
Contribution to change by value
Volume growth of the Japanese hot drinks sector by category
Contribution to change by volume
Fragmentation by category, 2012-2017
Private label penetration and CAGR, 2012-2017
Cumulative value share by Trademark owners, 2017
Packaging materials volume share, 2017 & 2022
Packaging closure materials volume share, 2017 & 2022
Price change by category, 2017

【掲載企業】

The Toa Reinsurance
The Japan Earthquake Reinsurance

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