世界のスマートテレビ市場2022-2030:解像度別(4K UHD TV、HDTV、フルHD TV)、画面サイズ別、画面形状別(平面、曲面)、OS別、地域別

【英語タイトル】Smart TV Market Size, Share & Trends Analysis Report By Resolution (4K UHD TV, HDTV, Full HD TV), By Screen Size, By Screen Shape (Flat, Curved), By Operating System, By Region, And Segment Forecasts 2022 - 2030

Grand View Researchが出版した調査資料(GRV22NV082)・商品コード:GRV22NV082
・発行会社(調査会社):Grand View Research
・発行日:2022年10月14日
・ページ数:163
・レポート言語:英語
・レポート形式:PDF
・納品方法:Eメール(受注後3営業日)
・調査対象地域:グローバル
・産業分野:電子
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❖ レポートの概要 ❖

Grand View Research社は、世界のスマートテレビ市場規模が、2022年から2030年の間に年平均10.9%成長し、2030年までに4,512.6億ドルに達すると予測しています。当調査レポートでは、スマートテレビの世界市場について総合的に調査・分析を行い、調査手法・範囲、エグゼクティブサマリー、市場変動・動向・範囲、解像度別(4K UHD TV、HDTV、フルHD TV、8K TV)分析、OS別(Android TV、Tizen、Web OS、Roku、その他)分析、画面サイズ別(32インチ以下、32~45インチ、46~55インチ、56~65インチ、65インチ以上)分析、画面形状別(平面、曲面)分析、地域別(北米、ヨーロッパ、アジア太平洋、中南米、中東・アフリカ)分析、競争状況などの構成でまとめています。なお、当書に掲載されている企業情報には、Haier Inc.、Intex Technologies、Koninklijke Philips N.V.、LG Electronics、Panasonic Corporation、Samsung Electronics Co. Ltd.、Sansui Electric Co., Ltd.、Sony Corporation、TCL Electronics Holdings Limited、Toshiba Visual Solutions (TVS Regza Corporation)などが含まれています。
・調査手法・範囲
・エグゼクティブサマリー
・市場変動・動向・範囲
・世界のスマートテレビ市場規規模:解像度別
- 4K UHD TVの市場規模
- HDTVの市場規模
- フルHD TVの市場規模
- 8K TVの市場規模
・世界のスマートテレビ市場規規模:OS別
- Android TVの市場規模
- Tizenの市場規模
- Web OSの市場規模
- Rokuの市場規模
- その他OSの市場規模
・世界のスマートテレビ市場規規模:画面サイズ別
- スマートテレビ(32インチ以下)の市場規模
- スマートテレビ(32~45インチ)の市場規模
- スマートテレビ(46~55インチ)の市場規模
- スマートテレビ(56~65インチ)の市場規模
- スマートテレビ(65インチ以上)の市場規模
・世界のスマートテレビ市場規規模:画面形状別
- 平面スマートテレビの市場規模
- 曲面スマートテレビの市場規模
・世界のスマートテレビ市場規模:地域別
- 北米のスマートテレビ市場規模
- ヨーロッパのスマートテレビ市場規模
- アジア太平洋のスマートテレビ市場規模
- 中南米のスマートテレビ市場規模
- 中東・アフリカのスマートテレビ市場規模
・競争状況

Smart TV Market Growth & Trends

The global smart TV market size is anticipated to be valued at USD 451.26 billion by 2030, expanding at an estimated CAGR of 10.9% from 2022 to 2030, according to the latest report by Grand View Research, Inc. Smart TVs offer internet connectivity and additional smart features such as web browsers, voice commands, and screen sharing. The steady rise in the use of OTT applications for streaming the latest TV content on smart televisions along with the influx of high-speed internet in the form of broadband internet, 4G, and 5G, is enhancing the users’ viewing experience, which is expected to drive the growth of the market.

Moreover, the growing demand for TV content viewership offers TV content producers lucrative opportunities to cater to users via over-the-top (OTT) platforms such as Netflix, Amazon Prime, and more on smart TVs. As per a report by MICA Ahmedabad, in India, 29 million subscribers paid for 53 million OTT subscriptions in 2021. These factors are anticipated to contribute to the growth of the industry in the forthcoming years.

There has been an increase in the demand for 4K smart TVs as they offer enhanced picture quality and sound compared to lower-resolution TVs. High-resolution smart TVs can enhance customers’ viewing experience, thereby propelling the global demand for Full HD TV and 4K UHD TV. For instance, Netflix, a streaming platform, offers high-quality TV content to stream on smart TVs. Therefore, as more TV content is being created with higher quality, 4K UHD TV products have seen massive market penetration, becoming the standard for most manufacturers.

The Asia Pacific region accounted for the largest revenue share in 2021 and is likely to lead the smart TV industry over the forecast period. As per the India Brand Equity Foundation (IBEF), the television watch time has increased in India and the sales of smart TVs exceeded 5 million units in 2020. Moreover, China accounted for more than 49% of the revenue share as a result of the increasing disposable income and standard of living. Competitive production pricing, availability of skilled labor in addition to the presence of emerging market leaders including TCL Corporation and Hisense Co., Ltd., and, have enabled China to account for a majority of market share in the Asia Pacific.

Smart TV Market Report Highlights

• In terms of resolution, the 4K UHD TV segment is anticipated to grow at the highest CAGR of over 12% due to the rise in demand for high-resolution content in entertainment and live sports

• The above 65 inches’ screen size segment is anticipated to record the highest CAGR over the forecast period of 2022 to 2030 as customers look to bring a theatre-like experience to home

• The flat screen shape segment accounted for the largest market revenue in 2021, as the flat-screen TV offers a wider viewing angle for viewers and ease of wall-installation

• The Roku operating system is anticipated to grow with the highest CAGR over the forecast period of 2022 to 2030 as a result of its ease of use and connectivity to Apple devices

• By geography, the Asia Pacific region segment had the largest market revenue in 2021, owing to the presence of leading smart TV manufacturers such as Samsung, LG, TCL, and Xiaomi

• The Android TV operating system accounted for the largest market revenue in 2021 due to its vast popularity for the Play Store access it grants users to download more supporting applications

❖ レポートの目次 ❖

Table of Contents

Chapter 1 Methodology and Scope
1.1 Market Segmentation & Scope
1.2 Market Definitions
1.3 Information Procurement
1.3.1 Purchased database
1.3.2 GVR’S internal database
1.3.3 Secondary sources & third-party perspective
1.3.4 Primary research
1.4 Information Analysis
1.4.1 Data analysis models
1.5 Market Formulation and Data Visualization
1.6 Data Validation and Publishing
Chapter 2 Executive Summary
2.1 Market Outlook
2.2 Segmental Outlook
Chapter 3 Market Variables, Trends & Scope
3.1 Market Introduction
3.2 Value Chain Analysis
3.3 Market Dynamics
3.3.1 Market driver analysis
3.3.1.1 Increase in the usage of streaming devices and internet is driving the market growth
3.3.1.2 The introduction of TV resolutions in 4K, UHD and 8K is fueling the expansion of the smart TV market
3.3.2 Market restraint/challenge analysis
3.3.2.1 Rise in Over the Top (OTT) services is hampering the market growth
3.4 Penetration & Growth Prospect Mapping
3.5 Industry Analysis – Porter’s
3.6 Industry Analysis – PEST
3.7 Key Company Analysis, 2021
3.7.1 Market share analysis by manufacturer, 2021
3.8 Smart TV Product Trends
3.8.1 Comparison between operating systems
3.9 Ballpark Percentage Split for Smart TV Units (Volume) for Consumer Vs Businesses, 2021
3.10 Ballpark Percentage Split for Smart TV Units (Volume) with in-built Camera Features, 2021
3.11 List of Prominent Webcam Manufactures and Key Company/Competition Categorization for Public and Private Companies (Key Innovators, Market Leaders, Emerging Players), Webcam Market in 2021
Chapter 4 Operating System Estimates and Trend Analysis
4.1 Market Size Estimates & Forecasts and Trend Analysis, 2018 – 2030 (USD Billion)
4.2 Operating System Movement Analysis & Market Share, 2021 & 2030
4.3 Android TV
4.3.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
4.4 Tizen
4.4.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
4.5 WebOS
4.5.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
4.6 Roku
4.6.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
4.7 Other
4.7.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
Chapter 5 Resolution Estimates and Trend Analysis
5.1 Market Size Estimates & Forecasts and Trend Analysis, 2018 – 2030 (USD Billion)
5.2 Resolution Movement Analysis & Market Share, 2021 & 2030
5.3 4K UHD TV
5.3.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
5.4 HDTV
5.4.1 Market size estimates and forecasts, 2018 – 2030 (USD BILLION)
5.5 Full HD TV
5.5.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
5.6 8K TV
5.6.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
Chapter 6 Screen Size Estimates and Trend Analysis
6.1 Market Size Estimates & Forecasts and Trend Analysis, 2018 – 2030 (USD Billion)
6.2 Screen Size Movement Analysis & Market Share, 2021 & 2030
6.3 Below 32 Inches
6.3.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
6.4 32 to 45 Inches
6.4.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
6.5 46 to 55 Inches
6.5.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
6.6 56 to 65 Inches
6.6.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
6.7 Above 65 Inches
6.7.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
Chapter 7 Screen Type Estimates and Trend Analysis
7.1 Market Size Estimates & Forecasts and Trend Analysis, 2018 – 2030 (USD Billion)
7.2 Screen Type Movement Analysis & Market Share, 2021 & 2030
7.3 Flat
7.3.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
7.4 Curved
7.4.1 Market size estimates and forecasts, 2018 – 2030 (USD Billion)
Chapter 8 Regional Estimates and Trend Analysis
8.1 Regional Market Size Estimates & Forecasts, 2018 – 2030 (USD Billion)
8.2 Regional Movement Analysis & Market Share, 2021 & 2030
8.3 North America
8.3.1 North America smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.3.2 North America smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.3.3 North America smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.3.4 North America smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.3.5 U.S.
8.3.5.1 U.S. smart TV Demand, 2018 – 2030 (Million Units)
8.3.5.2 U.S. smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.3.5.3 U.S. smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.3.5.4 U.S. smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.3.5.5 U.S. smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.3.6 Canada
8.3.6.1 Canada smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.3.6.2 Canada smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.3.6.3 Canada smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.3.6.4 Canada smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.4 Europe
8.4.1 Europe smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.4.2 Europe smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.4.3 Europe smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.4.4 Europe smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.4.5 Germany
8.4.5.1 Germany smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.4.5.2 Germany smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.4.5.3 Germany smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.4.5.4 Germany smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.4.6 U.K.
8.4.6.1 U.K. smart TV Demand, 2018 – 2030 (Million Units)
8.4.6.2 U.K. smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.4.6.3 U.K. smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.4.6.4 U.K. smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.4.6.5 U.K. smart TV market, by screen type, 2018 – 2030 (USD Billion, million units)
8.5 Asia Pacific
8.5.1 Asia Pacific smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.5.2 Asia Pacific smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.5.3 Asia Pacific smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.5.4 Asia Pacific smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.5.5 China
8.5.5.1 China smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.5.5.2 China smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.5.5.3 China smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.5.5.4 China smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.5.6 India
8.5.6.1 India smart TV Demand, 2018 – 2030 (Million Units)
8.5.6.2 India smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.5.6.3 India smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.5.6.4 India smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.5.6.5 India smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.5.7 Japan
8.5.7.1 Japan smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.5.7.2 Japan smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.5.7.3 Japan smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.5.7.4 Japan smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.6 Latin America
8.6.1 Latin America smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.6.2 Latin America smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.6.3 Latin America smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.6.4 Latin America smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.6.5 Brazil
8.6.5.1 Brazil smart TV Demand, 2018 – 2030 (Million Units)
8.6.5.2 Brazil smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.6.5.3 Brazil smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.6.5.4 Brazil smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.6.5.5 Brazil smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.6.6 Mexico
8.6.6.1 Mexico smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.6.6.2 Mexico smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.6.6.3 Mexico smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.6.6.4 Mexico smart TV market, by screen type, 2018 – 2030 (USD Billion)
8.7 Middle East & Africa (MEA)
8.7.1 MEA smart TV market, by operating system, 2018 – 2030 (USD Billion)
8.7.2 MEA smart TV market, by resolution, 2018 – 2030 (USD Billion)
8.7.3 MEA smart TV market, by screen size, 2018 – 2030 (USD Billion)
8.7.4 MEA smart TV market, by screen type, 2018 – 2030 (USD Billion) 
Chapter 9 Competitive Landscape
9.1 Haier Inc.
9.1.1 Company overview
9.1.2 Financial performance
9.1.3 Product benchmarking
9.1.4 Strategic initiatives
9.2 Intex Technologies
9.2.1 Company overview
9.2.2 Product benchmarking
9.2.3 Strategic initiatives
9.3 Koninklijke Philips N.V.
9.3.1 Company overview
9.3.2 Financial performance
9.3.3 Product benchmarking
9.3.4 Recent developments
9.4 LG Electronics
9.4.1 Company overview
9.4.2 Financial performance
9.4.3 Product benchmarking
9.4.4 Recent developments
9.5 Panasonic Corporation
9.5.1 Company overview
9.5.2 Financial performance
9.5.3 Product benchmarking
9.5.4 Recent developments
9.6 Samsung Electronics Co. Ltd.
9.6.1 Company overview
9.6.2 Financial performance
9.6.3 Product benchmarking
9.6.4 Strategic initiatives
9.7 Sansui Electric Co., Ltd.
9.7.1 Company overview
9.7.2 Product benchmarking
9.7.3 Strategic initiatives
9.8 Sony Corporation
9.8.1 Company overview
9.8.2 Financial performance
9.8.3 Product benchmarking
9.8.4 Strategic initiatives
9.9 TCL Electronics Holdings Limited
9.9.1 Company overview
9.9.2 Financial performance
9.9.3 Product benchmarking
9.9.4 Recent developments
9.10 Toshiba Visual Solutions (TVS Regza Corporation)
9.10.1 Company overview
9.10.2 Financial performance
9.10.3 Product benchmarking
9.10.4 Recent developments
9.11 Hisense International
9.11.1 Company overview
9.11.2 Financial performance
9.11.3 Product benchmarking
9.11.4 Recent developments



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