6 \u65e5\u672c\u306e\u30b3\u30fc\u30d2\u30fc\u304a\u3088\u3073\u30c6\u30a3\u30fc\u30ab\u30d7\u30bb\u30eb\u5e02\u5834<\/strong><\/b><\/p>\n6.1 \u5e02\u5834\u6982\u8981<\/p>\n
6.2 \u65e5\u672c\u306e\u30b3\u30fc\u30d2\u30fc\u30ab\u30d7\u30bb\u30eb\u5e02\u5834<\/p>\n
6.2.1 \u73fe\u72b6\u3068\u904e\u53bb\u306e\u5b9f\u7e3e<\/p>\n
6.2.2 \u5e02\u5834\u4e88\u6e2c<\/p>\n
6.2.3 \u4e3b\u8981\u4f01\u696d<\/p>\n
6.3 \u65e5\u672c\u306e\u30c6\u30a3\u30fc\u30ab\u30d7\u30bb\u30eb\u5e02\u5834<\/p>\n
6.3.1 \u73fe\u72b6\u3068\u904e\u53bb\u306e\u5b9f\u7e3e<\/p>\n
6.3.2 \u5e02\u5834\u4e88\u6e2c<\/p>\n
6.3.3 \u4e3b\u8981\u4f01\u696d<\/p>\n
6.4 SWOT\u5206\u6790<\/p>\n
6.4.1 \u6982\u8981<\/p>\n
6.4.2 \u5f37\u307f<\/p>\n
6.4.3 \u5f31\u307f<\/p>\n
6.4.4 \u6a5f\u4f1a<\/p>\n
6.4.5 \u8105\u5a01<\/p>\n
6.5 \u30d0\u30ea\u30e5\u30fc\u30c1\u30a7\u30fc\u30f3\u5206\u6790<\/p>\n
6.5.1 \u6982\u8981<\/p>\n
6.5.2 \u7814\u7a76\u958b\u767a<\/p>\n
6.5.3 \u539f\u6750\u6599\u8abf\u9054<\/p>\n
6.5.4 \u88fd\u9020<\/p>\n
6.5.5 \u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0<\/p>\n
6.5.6 \u6d41\u901a<\/p>\n
6.5.7 \u6700\u7d42\u7528\u9014<\/p>\n
6.6 \u30dd\u30fc\u30bf\u30fc\u306e\u30d5\u30a1\u30a4\u30d6\u30d5\u30a9\u30fc\u30b9\u5206\u6790<\/p>\n
6.6.1 \u6982\u8981<\/p>\n
6.6.2 \u8cb7\u3044\u624b\u306e\u4ea4\u6e09\u529b<\/p>\n
6.6.3 \u4f9b\u7d66\u696d\u8005\u306e\u4ea4\u6e09\u529b<\/p>\n
6.6.4 \u7af6\u4e89\u306e\u5ea6\u5408\u3044<\/p>\n
6.6.5 \u65b0\u898f\u53c2\u5165\u306e\u8105\u5a01<\/p>\n
6.6.6 \u4ee3\u66ff\u54c1\u306e\u8105\u5a01<\/p>\n
7 \u65e5\u672c\u306e\u6d88\u8cbb\u8005\u7fd2\u6163<\/strong><\/b><\/p>\n","protected":false},"excerpt":{"rendered":"\u30b3\u30fc\u30d2\u30fc\u3084\u7d05\u8336\u306e\u30ab\u30d7\u30bb\u30eb\u306f\u3001\u3042\u3089\u304b\u3058\u3081\u8a08\u91cf\u3055\u308c\u305f\u30b3\u30fc\u30d2\u30fc\u3084\u7d05\u8336\u304c\u5165\u3063\u305f\u4f7f\u3044\u6368\u3066\u306e\u30dd\u30c3\u30c9\u307e\u305f\u306f\u30ab\u30d7\u30bb\u30eb\u3067\u3059\u3002 \u3053\u308c\u3089\u306f\u3001\u30b3\u30fc\u30d2\u30fc\u30e1\u30fc\u30ab\u30fc\u3084\u30c6\u30a3\u30fc\u30a4\u30f3\u30d5\u30e5\u30fc\u30b6\u30fc\u306a\u3069\u3001\u3053\u308c\u3089\u306e\u30ab\u30d7\u30bb\u30eb\u3068\u4e92\u63db\u6027\u306e\u3042\u308b\u7279\u5b9a\u306e\u62bd\u51fa\u30b7\u30b9\u30c6\u30e0\u3067\u306e\u4f7f\u7528\u3092\u76ee\u7684\u3068\u3057\u3066\u8a2d\u8a08\u3055\u308c\u3066\u3044\u307e\u3059\u3002 \u30ab\u30d7\u30bb\u30eb\u306f\u6b63\u78ba\u306a\u5206\u91cf\u306e\u30b3\u30f3\u30c8\u30ed\u30fc\u30eb\u304c\u53ef\u80fd\u3067\u3001\u62bd\u51fa\u306e\u305f\u3073\u306b\u5b89\u5b9a\u3057\u305f\u98a8\u5473\u3068\u6fc3\u5ea6\u3092\u78ba\u4fdd\u3057\u307e\u3059\u3002 \u30ab\u30d7\u30bb\u30eb\u306e\u4e2d\u8eab\u306f\u3001\u6a19\u6e96\u5316\u3055\u308c\u305f\u91cf\u306e\u30b3\u30fc\u30d2\u30fc\u3084\u7d05\u8336\u3092\u62bd\u51fa\u3067\u304d\u308b\u3088\u3046\u614e\u91cd\u306b\u8a08\u91cf\u3055\u308c\u3066\u304a\u308a\u3001\u5e38\u306b\u5b89\u5b9a\u3057\u305f\u5473\u308f\u3044\u3092\u697d\u3057\u3080\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002\u73fe\u5728\u3001\u30b3\u30fc\u30d2\u30fc\u3084\u7d05\u8336\u306e\u30ab\u30d7\u30bb\u30eb\u306f\u3001\u305d\u306e\u5229\u4fbf\u6027\u3001\u5b89\u5b9a\u6027\u3001\u8c4a\u5bcc\u306a\u30d5\u30ec\u30fc\u30d0\u30fc\u306e\u54c1\u63c3\u3048\u306b\u3088\u308a\u3001\u65e5\u672c\u5168\u56fd\u3067\u7d76\u5927\u306a\u4eba\u6c17\u3092\u535a\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u5e02\u5834\u306f\u4e3b\u306b\u3001\u65e5\u672c\u306e\u52b4\u50cd\u4eba\u53e3\u306e\u5897\u52a0\u306b\u3088\u3063\u3066\u727d\u5f15\u3055\u308c\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001RTD\uff08Ready to Drink\uff09\u98f2\u6599\u306e\u9700\u8981\u306e\u9ad8\u307e\u308a\u3082\u3001\u6210\u9577\u3092\u4fc3\u3059\u3082\u3046\u4e00\u3064\u306e\u5927\u304d\u306a\u8981\u56e0\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u65e5\u672c\u306f\u4f1d\u7d71\u7684\u306b\u7d05\u8336\u3092\u6d88\u8cbb\u3059\u308b\u56fd\u3067\u3042\u308b\u305f\u3081\u3001\u7d05\u8336\u30ab\u30d7\u30bb\u30eb\u306e\u9700\u8981\u3082\u3001\u305d\u306e\u30e1\u30ea\u30c3\u30c8\u306b\u5bfe\u3059\u308b\u8a8d\u8b58\u306e\u9ad8\u307e\u308a\u306b\u3088\u308a\u5897\u52a0\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u7279\u306b\u82e5\u5e74\u5c64\u306e\u9593\u3067\u30b3\u30fc\u30d2\u30fc\u306e\u4eba\u6c17\u304c\u6025\u4e0a\u6607\u3057\u3066\u3044\u308b\u3053\u3068\u3082\u3001\u5e02\u5834\u306e\u6210\u9577\u306b\u8ca2\u732e\u3057\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u30e9\u30a4\u30d5\u30b9\u30bf\u30a4\u30eb\u306e\u5909\u5316\u3084\u90fd\u5e02\u5316\u306e\u6025\u901f\u306a\u9032\u5c55\u306b\u3088\u308a\u5358\u8eab\u4e16\u5e2f\u304c\u5897\u52a0\u3057\u3066\u3044\u308b\u3053\u3068\u3082\u3001\u5358\u54c1\u30d1\u30c3\u30af\u3084\u5229\u4fbf\u6027\u306e\u9ad8\u3044\u98df\u54c1\u306e\u666e\u53ca\u3092\u52a0\u901f\u3055\u305b\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u6d88\u8cbb\u8005\u306e\u8cfc\u8cb7\u529b\u306e\u5411\u4e0a\u3001\u5916\u51fa\u5148\u3067\u306e\u751f\u6d3b\u30b9\u30bf\u30a4\u30eb\u3001e\u30b3\u30de\u30fc\u30b9\u30c1\u30e3\u30cd\u30eb\u3092\u4ecb\u3057\u305f\u624b\u8efd\u306a\u5546\u54c1\u306e\u5165\u624b\u3001\u5546\u54c1\u306e\u30d7\u30ec\u30df\u30a2\u30e0\u5316\u306a\u3069\u3082\u3001\u4e16\u754c\u4e2d\u3067\u5e02\u5834\u306e\u898b\u901a\u3057\u3092\u826f\u597d\u306b\u3059\u308b\u8981\u56e0\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u65e5\u672c\u30b3\u30fc\u30d2\u30fc\u30fb\u30c6\u30a3\u30fc\u30ab\u30d7\u30bb\u30eb\u5e02\u5834\u306e\u52d5\u5411\/\u63a8\u9032\u8981\u56e0\uff1a
\n\u30b7\u30f3\u30b0\u30eb\u30b5\u30fc\u30d6\u30b7\u30b9\u30c6\u30e0\u306e\u4eba\u6c17\u4e0a\u6607
\n\u30b7\u30f3\u30b0\u30eb\u30b5\u30fc\u30d6\u30b7\u30b9\u30c6\u30e0\u306f\u5229\u4fbf\u6027\u3068\u4f7f\u3044\u3084\u3059\u3055\u3092\u63d0\u4f9b\u3057\u3001\u30b3\u30fc\u30d2\u30fc\u3084\u30c6\u30a3\u30fc\u30ab\u30d7\u30bb\u30eb\u306e\u9700\u8981\u5897\u52a0\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u307e\u3059\u3002\u6d88\u8cbb\u8005\u306f\u3001\u8907\u96d1\u306a\u62bd\u51fa\u6a5f\u5668\u3084\u624b\u52d5\u3067\u306e\u6e96\u5099\u3092\u5fc5\u8981\u3068\u305b\u305a\u306b\u3001\u304a\u6c17\u306b\u5165\u308a\u306e\u30b3\u30fc\u30d2\u30fc\u3084\u30c6\u30a3\u30fc\u3092\u4e00\u676f\u305a\u3064\u62bd\u51fa\u3067\u304d\u308b\u3053\u3068\u3092\u9ad8\u304f\u8a55\u4fa1\u3057\u3066\u3044\u307e\u3059\u3002\u307e\u305f\u3001\u3053\u308c\u3089\u306e\u30b7\u30b9\u30c6\u30e0\u306f\u6b63\u78ba\u306a\u5206\u91cf\u306e\u7ba1\u7406\u3082\u53ef\u80fd\u3067\u3059\u3002\u3053\u308c\u306f\u3001\u4e00\u8cab\u6027\u3068\u5229\u4fbf\u6027\u3092\u91cd\u8996\u3059\u308b\u65e5\u672c\u306e\u6d88\u8cbb\u8005\u306b\u3068\u3063\u3066\u307e\u3059\u307e\u3059\u9b45\u529b\u7684\u306a\u3082\u306e\u3068\u306a\u3063\u3066\u3044\u307e\u3059\u3002\u3055\u3089\u306b\u3001\u30b7\u30f3\u30b0\u30eb\u30b5\u30fc\u30d6\u30b7\u30b9\u30c6\u30e0\u306b\u3088\u308a\u3001\u6d88\u8cbb\u8005\u306f\u81ea\u5b85\u3067\u30ab\u30d5\u30a7\u306e\u3088\u3046\u306a\u4f53\u9a13\u3092\u518d\u73fe\u3067\u304d\u308b\u3088\u3046\u306b\u306a\u308a\u307e\u3057\u305f\u3002\u3044\u3064\u3067\u3082\u65b0\u9bae\u306a\u30b3\u30fc\u30d2\u30fc\u3084\u7d05\u8336\u3092\u6df9\u308c\u3089\u308c\u308b\u5229\u4fbf\u6027\u306f\u3001\u5bb6\u5ead\u5185\u6d88\u8cbb\u306e\u5897\u52a0\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u307e\u3059\u3002\u30ab\u30d5\u30a7\u3067\u306e\u8cfc\u5165\u304b\u3089\u5bb6\u5ead\u3067\u306e\u62bd\u51fa\u3078\u306e\u30b7\u30d5\u30c8\u306f\u3001\u30b3\u30fc\u30d2\u30fc\u3084\u7d05\u8336\u306e\u30ab\u30d7\u30bb\u30eb\u306e\u9700\u8981\u306b\u597d\u5f71\u97ff\u3092\u4e0e\u3048\u3066\u3044\u307e\u3059\u3002<\/p>\n
\u30d7\u30ec\u30df\u30a2\u30e0\u88fd\u54c1\u306e\u30d0\u30ea\u30a8\u30fc\u30b7\u30e7\u30f3\u306e\u5c0e\u5165
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