スマートTVの世界市場2019-2023

【英語タイトル】Global Smart TV Market 2019-2023

Technavioが出版した調査資料(IRTNTR31564)・商品コード:IRTNTR31564
・発行会社(調査会社):Technavio
・発行日:2019年6月26日
・ページ数:120
・レポート言語:英語
・レポート形式:PDF
・納品方法:Eメール(受注後24時間以内)
・調査対象地域:アジア太平洋、ヨーロッパ、中東・アフリカ、北米、南米
・産業分野:消費財
◆販売価格オプション(消費税別)
Single User(1名様閲覧用)USD2,500 ⇒換算¥267,500見積依頼/購入/質問フォーム
Five User(5名様閲覧用)USD3,000 ⇒換算¥321,000見積依頼/購入/質問フォーム
Enterprise License(同一法人内共有可)USD4,000 ⇒換算¥428,000見積依頼/購入/質問フォーム
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Technavio社の本調査レポートでは、スマートTVの世界市場について調べ、スマートTVの市場状況、市場規模、市場予測、市場環境、顧客状況、市場動向、関連企業情報などをまとめました。また、スマートTVの市場規模をセグメンテーション別(流通チャンネル別(オフライン、オンライン)、)と地域別(アジア太平洋、ヨーロッパ、中東・アフリカ、北米、南米)に分けて算出しました。Technavio社はスマートTVの世界市場規模が2019-2023期間中に年平均21%成長すると予測しています。
・サマリー
・レポートの範囲
・スマートTVの市場状況
・スマートTVの市場規模
・スマートTVの市場予測
・スマートTVの世界環境:ファイブフォース分析
・市場セグメンテーション:流通チャンネル別(オフライン、オンライン)
・スマートTVの顧客状況
・主要地域別市場規模:アジア太平洋、ヨーロッパ、中東・アフリカ、北米、南米
・意思決定フレームワーク
・市場動向・成長要因・課題
・関連企業状況・企業分析
 ...
【レポートの概要】

Global Smart TV Market: About this market

Smart TV refer to digital TVs with advanced functionalities, such as internet connectivity and storage capacity. Technavio’s smart TV market analysis considers sales from distribution channels including offline and online. Our analysis also considers the sales of smart TV in APAC, Europe, North America, South America, and MEA. In 2018, the offline segment had a significant market share, and this trend is expected to continue over the forecast period. Factors such as increasing investments in traditional commerce resulting from globalization will play a significant role in the offline segment to maintain its market position. Also, our global smart TV market report looks at factors such as technological advances in TV resolution, rising popularity of OTT content in smart TVs, and growing prominence of online sales. However, security and piracy concerns related to smart TVs, compliance costs related to adoption of GDPR in Europe, and threat from alternate products may hamper the growth of the smart TV industry over the forecast period.

Global Smart TV Market: Overview

Technological advances in TV resolution

Cable platforms and streaming service providers are broadcasting high resolution content, which is creating growth opportunities for TV manufacturers to develop application loaded and high-resolution smart TVs. The rise in innovations in smart TV software and display resolutions will lead to the expansion of the global smart TV market at a CAGR of over 21% during the forecast period.

Growing influence of digital media on smart TV advertising and marketing

Smart TV manufacturers are increasingly using digital media to market their products as it provides them a deep data insight. This helps vendors to improve the overall consumer viewing experience and expand their customer base. The growing use of digital tools is expected to have a positive impact on the overall market growth.

For the detailed list of factors that will drive the global smart TV market during the forecast period 2019-2023, click here.

Competitive Landscape

With the presence of several major players, the global smart TV market is fragmented. Technavio’s robust vendor analysis is designed to help clients improve their market position, and in line with this, this report provides a detailed analysis of several leading smart TV manufacturers, that include Koninklijke Philips NV, LG Electronics Inc., Samsung Electronics Co. Ltd., Sony Corp., and VIZIO Inc.

Also, the smart TV market analysis report includes information on upcoming trends and challenges that will influence market growth. This is to help companies strategize and leverage on all forthcoming growth opportunities.

【レポートの目次】

PART 01: EXECUTIVE SUMMARY

PART 02: SCOPE OF THE REPORT

2.1 Preface

2.2 Preface

2.3 Currency conversion rates for US$

PART 03: MARKET LANDSCAPE

Market ecosystem

Market characteristics

Market segmentation analysis

PART 04: MARKET SIZING

Market definition

Market sizing 2018

Market size and forecast 2018-2023

PART 05: FIVE FORCES ANALYSIS

Bargaining power of buyers

Bargaining power of suppliers

Threat of new entrants

Threat of substitutes

Threat of rivalry

Market condition

PART 06: MARKET SEGMENTATION BY DISTRIBUTION CHANNEL

Market segmentation by distribution channel

Comparison by distribution channel

Offline – Market size and forecast 2018-2023

Online – Market size and forecast 2018-2023

Market opportunity by distribution channel

PART 07: CUSTOMER LANDSCAPE

PART 08: GEOGRAPHIC LANDSCAPE

Geographic segmentation

Geographic comparison

APAC – Market size and forecast 2018-2023

Europe – Market size and forecast 2018-2023

North America – Market size and forecast 2018-2023

South America – Market size and forecast 2018-2023

MEA – Market size and forecast 2018-2023

Key leading countries

Market opportunity

PART 09: DECISION FRAMEWORK

PART 10: DRIVERS AND CHALLENGES

Market drivers

Market challenges

PART 11: MARKET TRENDS

Growing influence of digital media on smart TV advertising and marketing

Rising demand for smart TVs in emerging countries

Increasing content partnerships to enhance viewer experience

PART 12: VENDOR LANDSCAPE

Overview

Landscape disruption

Competitive scenario

PART 13: VENDOR ANALYSIS

Vendors covered

Vendor classification

Market positioning of vendors

Koninklijke Philips NV

LG Electronics Inc.

Samsung Electronics Co. Ltd.

Sony Corp.

VIZIO Inc.

PART 14: APPENDIX

Research methodology

List of abbreviations

Definition of market positioning of vendors

PART 15: EXPLORE TECHNAVIO

Exhibit 01: Global consumer electronics market

Exhibit 02: Segments of global consumer electronics market

Exhibit 03: Market characteristics

Exhibit 04: Market segments

Exhibit 05: Market definition – Inclusions and exclusions checklist

Exhibit 06: Market size 2018

Exhibit 07: Global market: Size and forecast 2018-2023 (million units)

Exhibit 08: Global market: Year-over-year growth 2019-2023 (%)

Exhibit 09: Size and forecast 2018-2023 ($ billions)

Exhibit 10: Five forces analysis 2018

Exhibit 11: Five forces analysis 2023

Exhibit 12: Bargaining power of buyers

Exhibit 13: Bargaining power of suppliers

Exhibit 14: Threat of new entrants

Exhibit 15: Threat of substitutes

Exhibit 16: Threat of rivalry

Exhibit 17: Market condition – Five forces 2018

Exhibit 18: Distribution channel – Market share 2018-2023 (%)

Exhibit 19: Comparison by distribution channel

Exhibit 20: Offline – Market size and forecast 2018-2023 (million units)

Exhibit 21: Offline – Year-over-year growth 2019-2023 (%)

Exhibit 22: Online – Market size and forecast 2018-2023 (million units)

Exhibit 23: Online – Year-over-year growth 2019-2023 (%)

Exhibit 24: Market opportunity by distribution channel

Exhibit 25: Customer landscape

Exhibit 26: Market share by geography 2018-2023 (%)

Exhibit 27: Geographic comparison

Exhibit 28: APAC – Market size and forecast 2018-2023 (million units)

Exhibit 29: APAC – Year-over-year growth 2019-2023 (%)

Exhibit 30: Europe – Market size and forecast 2018-2023 (million units)

Exhibit 31: Europe – Year-over-year growth 2019-2023 (%)

Exhibit 32: North America – Market size and forecast 2018-2023 (million units)

Exhibit 33: North America – Year-over-year growth 2019-2023 (%)

Exhibit 34: South America – Market size and forecast 2018-2023 (million units)

Exhibit 35: South America – Year-over-year growth 2019-2023 (%)

Exhibit 36: MEA – Market size and forecast 2018-2023 (million units)

Exhibit 37: MEA – Year-over-year growth 2019-2023 (%)

Exhibit 38: Key leading countries

Exhibit 39: Market opportunity

Exhibit 40: Impact of drivers and challenges

Exhibit 41: Vendor landscape

Exhibit 42: Landscape disruption

Exhibit 43: Vendors covered

Exhibit 44: Vendor classification

Exhibit 45: Market positioning of vendors

Exhibit 46: Koninklijke Philips NV – Vendor overview

Exhibit 47: Koninklijke Philips NV – Business segments

Exhibit 48: Koninklijke Philips NV – Organizational developments

Exhibit 49: Koninklijke Philips NV – Geographic focus

Exhibit 50: Koninklijke Philips NV – Segment focus

Exhibit 51: Koninklijke Philips NV – Key offerings

Exhibit 52: LG Electronics Inc. – Vendor overview

Exhibit 53: LG Electronics Inc. – Business segments

Exhibit 54: LG Electronics Inc. – Organizational developments

Exhibit 55: LG Electronics Inc. – Geographic focus

Exhibit 56: LG Electronics Inc. – Segment focus

Exhibit 57: LG Electronics Inc. – Key offerings

Exhibit 58: Samsung Electronics Co. Ltd. – Vendor overview

Exhibit 59: Samsung Electronics Co. Ltd. – Product segments

Exhibit 60: Samsung Electronics Co. Ltd. – Organizational developments

Exhibit 61: Samsung Electronics Co. Ltd. – Geographic focus

Exhibit 62: Samsung Electronics Co. Ltd. – Segment focus

Exhibit 63: Samsung Electronics Co. Ltd. – Key offerings

Exhibit 64: Sony Corp. – Vendor overview

Exhibit 65: Sony Corp. – Business segments

Exhibit 66: Sony Corp. – Organizational developments

Exhibit 67: Sony Corp. – Geographic focus

Exhibit 68: Sony Corp. – Segment focus

Exhibit 69: Sony Corp. – Key offerings

Exhibit 70: VIZIO Inc. – Vendor overview

Exhibit 71: VIZIO Inc. – Product segments

Exhibit 72: VIZIO Inc. – Organizational developments

Exhibit 73: VIZIO Inc. – Key offerings

Exhibit 74: Validation techniques employed for market sizing

Exhibit 75: Definition of market positioning of vendors



【掲載企業】

Koninklijke Philips NV
LG Electronics Inc.
Samsung Electronics Co. Ltd.
Sony Corp.
VIZIO Inc.

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