◆英語タイトル:Global Eye Makeup Market 2016-2020
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About Eye Makeup
The eye makeup segment is one of the fastest-growing segments of the global color cosmetics market and is expected to continue growing in the coming years. With the rising demand for eye makeup, manufacturers are developing new products to drive sales in the market. In the eyebrow segment, vendors like MAC and Clinique are among the leading players in the US. The consumption of niche brands like Anastasia Beverly Hills is also high across the US.

Technavio’s analysts forecast the global eye makeup market to grow at a CAGR of 5.19% during the period 2016-2020.

[Covered in this report]
The report covers the present scenario and the growth prospects of the global eye makeup market for 2016-2020. To calculate the market size, the report considers the revenue generated from the retail sales of eye makeup to individual customers.

The market is divided into the following segments based on geography:
• Americas
• Europe

Technavio’s report, Global Eye Makeup Market 2016-2020, has been prepared based on an in-depth market analysis with inputs from industry experts. The report covers the market landscape and its growth prospects over the coming years. The report also includes a discussion of the key vendors operating in this market.

[Key vendors]
• Estée Lauder
• L’Oréal
• LVMH Moët Hennessy Louis Vuitton
• The Procter & Gamble Company (P&G)
• Shiseido

[Other prominent vendors]
• Amway
• Avon
• Clarins
• Coty
• Chanel
• Kao
• Natura
• Boticário
• Revlon
• Unilever

[Market driver]
• Rise in demand for waterproof eye makeup products
• For a full, detailed list, view our report

[Market challenge]
• Ethical sourcing of ingredients
• For a full, detailed list, view our report

[Market trend]
• Customized virtual platforms to enhance shopping experience
• For a full, detailed list, view our report

[Key questions answered in this report]
• What will the market size be in 2020 and what will the growth rate be?
• What are the key market trends?
• What is driving this market?
• What are the challenges to market growth?
• Who are the key vendors in this market space?
• What are the market opportunities and threats faced by the key vendors?
• What are the strengths and weaknesses of the key vendors?

※You can request one free hour of our analyst’s time when you purchase this market report. Details are provided within the report.


PART 01: Executive summary
• Highlights

PART 02: Scope of the report
• Market overview
• Top-vendor offerings

PART 03: Market research methodology
• Research methodology
• Economic indicators

PART 04: Introduction
• Key market highlights

PART 05: Market landscape
• Global color cosmetics market
• Global eye makeup market
• Five forces analysis

PART 06: Eye makeup products by ingredients

PART 07: Market segmentation by distribution channel

PART 08: Market segmentation by products
• Global eye makeup market by product type
• Global mascaras market
• Global eye liners and pencils market
• Global eye shadow kits market
• Global other eye makeup products market

PART 09: Geographical segmentation
• Market segmentation by geography
• Eye makeup market in the Americas
• Eye makeup market in Europe
• Eye makeup market in APAC
• Eye makeup market in MEA

PART 10: Market drivers
• Rise in demand for waterproof eye makeup products
• Increased adoption of premium products
• Social media and celebrity endorsements

PART 11: Impact of drivers

PART 12: Market challenges
• Tax implications
• Inbound logistic issues
• Ethical sourcing of ingredients

PART 13: Impact of drivers and challenges

PART 14: Market trends
• Customized virtual platforms to enhance shopping experience
• Surge in demand for mineral eye makeup
• 3D makeup printer

PART 15: Vendor landscape
• Competitive scenario

PART 16: Key vendor analysis
• Procter & Gamble (P&G)
• L’Oréal
• Shiseido
• Estée Lauder
• LVMH Moët Hennessy Louis Vuitton

PART 17: Appendix
• List of abbreviations

PART 18: Explore Technavio


Procter & Gamble, L’Oréal, Shiseido, Estée Lauder, LVMH Moët Hennessy Louis Vuitton, Amway, Avon, Clarins, Coty, Chanel, Kao, Natura, O Boticário, Revlon, and Unilever.







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