マーケティング自動化ソフトウェアの世界市場:キャンペーン管理、Eメールマーケティング、モバイルアプリ、ソーシャルメディアマーケティング等

◆英語タイトル:Marketing Automation Software Market by Application (Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, Lead Nurturing and Lead Scoring, Reporting and Analytics, Social Media Marketing) - Global Forecast to 2019
◆商品コード:MAM-TC2819
◆発行会社(調査会社):MarketsandMarkets
◆発行日:2014年10月
◆ページ数:162
◆レポート言語:英語
◆レポート形式:pdf
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【レポートの概要】

The marketing automation software is a sales and marketing tool that helps the company to nurture leads with their likes and dislikes and turn the customers into delighted customers. The software understands the leads behaviour and on that behaviour do scoring and converting into quality leads to the sales team. The software broadly focuses on range of automation and analytic tool for sales and marketing activities through multiple online channels.

The major factors that is driving the Marketing Automation Software market is the need of marketing accountability, third-party application ecosystem, and growth in multiple online channels is enhancing the market globally. These drivers are creating demand of the software across various verticals.

The major factors which are restricting the growth of Marketing Automation Software market are open source solution, technology shift, and data privacy. Furthermore there are even few challenges like providing customer specific solution to every organisation.

There are various assumptions that have been taken into consideration for market sizing and forecasting exercise. Few of global assumptions include political, economic, social, technological and economic factors. For instance, economic factor such as exchange rates are expected to have a moderate rating of impact on this market. Therefore, dollar fluctuations are not expected to seriously affect the forecasts in the emerging APAC and LA regions.

The report will help the market leaders/new entrants in this market in the following ways:
1. This report segments the market into application types, deployment modes and end users comprehensively. The report provides the closest approximations of the revenue numbers for the overall market and the sub-segments. The market numbers are further split across the different verticals and regions.
2. This report will help in the better understanding of the competitor and gain more insights to better position one’s business. There is a separate section on competitive landscape, which includes competitor ecosystem and competitor portfolio comparison. Besides, there are company profiles of top ten players in this market. In this section, market internals are provided that can put one ahead of the competitors.
3. The report helps in understanding the pulse of the market. The report provides information on key market drivers, restraints, challenges, and opportunities.

【レポートの目次】

1 Introduction (Page No.- 16)
1.1 Objectives of the Study
1.2 Report Description
1.3 Markets Covered
1.4 Stakeholders
1.5 Market Scope

2 Research Methodology (Page No.- 19)
2.1 Market Size Estimation
2.2 Market Crackdown & Data Triangulation
2.3 Market Share Estimation
2.3.1 Key Data Points Taken From Secondary Sources
2.3.2 Key Data Points From Primary Sources
2.3.2.1 Key Industry Insights
2.3.3 Assumptions

3 Executive Summary (Page No.- 26)

4 Premium Insights (Page No.- 28)
4.1 Attractive Market Opportunities
4.2 Marketing Automation Software Market – Three Applications Segments
4.3 North America Command Over Two-Fifth of the Market Share
4.4 Marketing Automation Software, Market Five Regions
4.5 Life Cycle Analysis, By Region
4.6 Market Chasm Analysis

5 Market Overview (Page No.- 32)
5.1 Introduction
5.2 Evolution
5.3 Market Segmentation
5.3.1 By Applications
5.3.2 By Verticals
5.3.3 By Deployment Model
5.3.4 By End User
5.4 Market Dynamics
5.4.1 Drivers
5.4.1.1 the Need of Marketing Accountability
5.4.1.2 Growth in Third-Party Application Ecosystems
5.4.1.3 Growth in Channels
5.4.2 Restriants
5.4.2.1 Availability of Complementary Solutions
5.4.2.2 the Technology Shift
5.4.2.3 Data Privacy
5.4.3 Opportunities
5.4.3.1 Growth in Adoption of Cloud-Based Technology
5.4.4 Challenges
5.4.4.1 Customer Specific Solution

6 Industry Trends (Page No.- 40)
6.1 Introduction
6.2 Value Chain Analysis
6.3 Supply Chain Analysis
6.4 Porter’s Five forces Analysis
6.4.1 Threat From New Entrants
6.4.2 Threat From Substitutes
6.4.3 Bargaining Power of Suppliers
6.4.4 Bargaining Power of Buyers
6.4.5 Intensity of Competitive Rivalry
6.5 Strategic Benchmarking
6.5.1 Product Enhancement and Expansions
6.5.2 Mergers & Acquisitions, Strategic Agreement, and Joint Ventures

7 Marketing Automation Software: Market, By Applications (Page No.- 47)
7.1 Introduction
7.2 Campaign Management
7.2.1 Market Size and forecast By Deployment Model
7.2.2 Market Size and forecast By End User
7.2.3 Market Size and forecast By Region
7.3 E-Mail Marketing
7.3.1 Market Size and forecast By Deployment Model
7.3.2 Market Size and forecast By End User
7.3.3 Market Size and forecast By Region
7.4 Mobile Application
7.4.1 Market Size and forecast By Deployment Model
7.4.2 Market Size and forecast By End User
7.4.3 Market Size and forecast By Region
7.5 Inbound Marketing
7.5.1 Market Size and forecast By Deployment Model
7.5.2 Market Size and forecast By End User
7.5.3 Market Size and forecast By Region
7.6 Lead Nurturing and Lead Scoring
7.6.1 Market Size and forecast By Deployment Model
7.6.2 Market Size and forecast By End User
7.6.3 Market Size and forecast By Region
7.7 Reporting and Analytics
7.7.1 Market Size and forecast By Deployment Model
7.7.2 Market Size and forecast By End User
7.7.3 Market Size and forecast By Region
7.8 Social Media Marketing
7.8.1 Market Size and forecast By Deployment Model
7.8.2 Market Size and forecast By End User
7.8.3 Market Size and forecast By Region
7.9 Other Applications
7.9.1 Market Size and forecast By Deployment Model
7.9.2 Market Size and forecast By End User
7.9.3 Market Size and forecast By Region

8 Marketing Automation Software: Market, By Verticals (Page No.- 74)
8.1 Introduction
8.2 Academic and Education
8.2.1 Market Size and forecast By Application
8.3 Advertising and Design
8.3.1 Market Size and forecast By Application
8.4 Banking Financial and Insurance (Bfsi)
8.4.1 Market Size and forecast By Application
8.5 Healthcare
8.5.1 Market Size and forecast By Application
8.6 High Tech
8.6.1 Market Size and forecast By Application
8.7 Manufacturing and Distribution
8.7.1 Market Size and forecast By Application
8.8 Media and Entertainment
8.8.1 Market Size and forecast By Application
8.9 Retail
8.9.1 Market Size and forecast By Application
8.10 Other Verticals
8.10.1 Market Size and forecast By Application

9 Global Marketing Automation Software: Market, By Deployment Model (Page No.- 89)
9.1 Introduction
9.2 Cloud
9.2.1 Market Size and forecast By Vertical
9.3 On-Premise
9.3.1 Market Size and forecast By Vertical

10 Global Marketing Automation Software: Market, By End User (Page No.- 94)
10.1 Introduction
10.2 Small and Medium Businesses (SMBS)
10.3 Enterprises

11 Geographic Analysis (Page No.- 99)
11.1 Introduction
11.2 North America
11.2.1 Market Size and forecast By Vertical
11.2.2 Market Size and forecast By End User
11.2.3 Market Size and forecast By Deployment Model
11.3 Europe
11.3.1 Market Size and forecast By Vertical
11.3.2 Market Size and forecast By End User
11.3.3 Market Size and forecast By Deployment Model
11.4 Asia-Pacific
11.4.1 Market Size and forecast By Vertical
11.4.2 Market Size and forecast By End User
11.4.3 Market Size and forecast By Deployment Model
11.5 Middle East and Africa
11.5.1 Market Size and forecast By Vertical
11.5.2 Market Size and forecast By End User
11.5.3 Market Size and forecast By Deployment Model
11.6 Latin America
11.6.1 Market Size and forecast By Vertical
11.6.2 Market Size and forecast By End User
11.6.3 Market Size and forecast By Deployment Model

12 Competitive Landscape (Page No.- 117)
12.1 Overview
12.2 Market Share Analysis
12.3 Competitive Situation and Trends
12.3.1 New Product Launches
12.3.2 Agreements, Partnerships, Collaborations, & Joint Ventures
12.3.3 Mergers and Acquisitions
12.3.4 Expansion

13 Company Profile (Page No.- 126)
13.1 Introduction
13.2 Act-On Software Inc,
13.2.1 Business Overview
13.2.2 Products & Services
13.2.3 Key Strategy
13.2.4 Recent Developments
13.2.5 MNM View
13.3 Adobe Systems Incorporated.
13.3.1 Business Overview
13.3.2 Products & Services
13.3.3 Key Strategy
13.3.4 Recent Developments
13.3.5 SWOT Analysis
13.3.6 MNM View
13.4 Cognizant
13.4.1 Business Overview
13.4.2 Products & Services
13.4.3 Key Strategy
13.4.4 Recent Developments
13.4.5 SWOT Analysis
13.4.6 MNM View
13.5 Hubspot Inc,
13.5.1 Business Overview
13.5.2 Products & Services
13.5.3 Key Strategy
13.5.4 Recent Developments
13.5.5 MNM View
13.6 IBM Silverpop
13.6.1 Business Overview
13.6.2 Products & Services
13.6.3 Key Strategy
13.6.4 Recent Developments
13.6.5 SWOT Analysis
13.6.6 MNM View
13.7 Marketo
13.7.1 Business Overview
13.7.2 Products & Services
13.7.3 Key Strategy
13.7.4 Recent Developments
13.7.5 MNM View
13.8 Oracle Eloqua
13.8.1 Business Overview
13.8.2 Products & Services
13.8.3 Key Strategy
13.8.4 Recent Developments
13.8.5 SWOT Analysis
13.8.6 MNM View
13.9 Salesforce
13.9.1 Business Overview
13.9.2 Products & Services
13.9.3 Key Strategy
13.9.4 Recent Developments
13.9.5 SWOT Analysis
13.9.6 MNM View
13.10 SAS Institute Inc.
13.10.1 Business Overview
13.10.2 Products & Services
13.10.3 Key Strategy
13.10.4 Recent Developments
13.10.5 MNM View
13.11 Teradata Aprimo
13.11.1 Business Overview
13.11.2 Products & Services
13.11.3 Key Strategy
13.11.4 Recent Developments
13.11.5 MNM View

14 Appendix (Page No.- 156)
14.1 Insights of Industry Experts
14.2 Discussion Guide
14.3 Introducing RT: Real-Time Market Intelligence
14.4 Available Customizations
14.5 Related Reports

List of Tables (70 Tables)

Table 1 Increasing Need of Marketing Accountability is Propelling the Growth of the Market
Table 2 Easy Availability of Complementary Solution is Hampering the Growth of the Market
Table 3 Increasing Adoption of Cloud-Based Technology Will Boost the Market
Table 4 Providing Customer Specific Solution is Constraint for the Growth of the Market
Table 5 Marketing Automation Software: Market Size , By Application, 2014–2019 ($Million)
Table 6 Marketing Automation Software: Market Size, By Application, 2014–2019 (Y-O-Y %)
Table 7 Campaign Management Market Size, Bydeployment Model, 2014–2019 ($Million)
Table 8 Campaign Management Market Size, By End User, 2014-2019 ($Million)
Table 9 Campaign Management Market Size, By Region, 2014-2019 ($Million)
Table 10 E-Mail Marketing Market Size, Bydeployment Model, 2014–2019 ($Million)
Table 11 E-Mail Marketing Market Size, By End User, 2014-2019 ($Million)
Table 12 E-Mail Marketing Market Size, By Region, 2014-2019 ($Million)
Table 13 Mobile Application Market Size, Bydeployment Model, 2014–2019 ($Million)
Table 14 Mobile Application Market Size, By End User, 2014-2019 ($Million)
Table 15 Mobile Application Market Size, By Region, 2014-2019 ($Million)
Table 16 Inbound Marketing Market Size, By Deployment Model, 2014–2019 ($Million)
Table 17 Inbound Marketing Market Size, By End User, 2014-2019 ($Million)
Table 18 Inbound Marketing Market Size, By Region, 2014-2019 ($Million)
Table 19 Lead Nurturing and Lead Scoring Market Size, Bydeployment Model, 2014–2019 ($Million)
Table 20 Lead Nurturing and Lead Scoring Market Size, By End User, 2014-2019 ($Million)
Table 21 Lead Nurturing and Lead Scoring Market Size, By Region, 2014-2019 ($Million)
Table 22 Reporting and Analytics Market Size, Bydeployment Model, 2014–2019 ($Million)
Table 23 Reporting and Analytics Market Size, By End User, 2014-2019 ($Million)
Table 24 Reporting and Analytics Market Size, By Region, 2014-2019 ($Million)
Table 25 Social Media Marketing Market Size, Bydeployment Model, 2014–2019 ($Million)
Table 26 Social Media Marketing Market Size, By End User, 2014-2019 ($Million)
Table 27 Social Media Marketing Market Size, By Region, 2014-2019 ($Million)
Table 28 Other Applications Market Size, Bydeployment Model, 2014–2019 ($Million)
Table 29 Other Applications Market Size, By End User, 2014-2019 ($Million)
Table 30 Other Applications Market Size, By Region, 2014-2019 ($Million)
Table 31 Marketing Automation Software Market Size, By Verticals, 2014–2019 ($Million)
Table 32 Marketing Automation Software: Market Size, By Verticals, 2014–2019 (Y-O-Y %)
Table 33 Academic and Education Market Size, By Applications, 2014–2019 ($Million)
Table 34 Advertising and Design Market Size, By Applications, 2014–2019 ($Million)
Table 35 Banking Financial and Insurance (Bfsi) Market Size, By Applications, 2014–2019 ($Million)
Table 36 Healtcare Market Size, By Applications, 2014–2019 ($Million)
Table 37 High Tech Market Size, By Applications, 2014–2019 ($Million)
Table 38 Manufacturing and Distribution Market Size, By Applications, 2014–2019 ($Million)
Table 39 Media and Entertainment Market Size, By Applications, 2014–2019 ($Million)
Table 40 Retail Market Size, By Applications, 2014–2019 ($Million)
Table 41 Other Vertical Market Size, By Applications, 2014–2019 ($Million)
Table 42 Marketing Automation Software: Market Size, By Deployment Model, 2014–2019 ($Million)
Table 43 Marketing Automation Software: Market Size, By Deployment Model, 2014–2019 (Y-O-Y %)
Table 44 Cloud Market Size, By Vertical, 2014–2019 ($Million)
Table 45 On-Premise Size, By Vertical, 2014–2019 ($Million)
Table 46 Marketing Automation Software: Market Size, By End User, 2014–2019 ($Million)
Table 47 Marketing Automation Software: Market Size, By End User, 2014–2019 (Y-O-Y %)
Table 48 SMBS Market Size, By Verticals, 2013–2019 ($Million)
Table 49 Enterprises Market Size, By Verticals, 2013–2019 ($Million)
Table 50 Marketing Automation Software: Market Size, By Region, 2014–2019 ($Million)
Table 51 Marketing Automation Software: Market Size, By Region, 2014–2019 (Y-O-Y %)
Table 52 North America Market Size, By Verticals, 2014–2019 ($Million)
Table 53 North America Market Size, By End User, 2014–2019 ($Million)
Table 54 North America Market Size, By Deployment Model, 2014–2019 ($Million)
Table 55 Europe Market Size, By Verticals, 2014–2019 ($Million)
Table 56 Europe Market Size, By End User, 2014–2019 ($Million)
Table 57 Europe Market Size, By Deployment Model, 2014–2019 ($Million)
Table 58 Asia Pacific Market Size, By Verticals, 2014–2019 ($Million)
Table 59 Asia Pacific Market Size, By End User, 2014–2019 ($Million)
Table 60 Asia Pacific Market Size, By Deployment Model, 2014–2019 ($Million)
Table 61 Middle East and Africa Market Size, By Verticals, 2014–2019 ($Million)
Table 62 Middle East and Africa Market Size, By End User, 2014–2019 ($Million)
Table 63 Middle East and Africa Market Size, By Deployment Model, 2014–2019 ($Million)
Table 64 Latin America Market Size, By Verticals, 2014–2019 ($Million)
Table 65 Latin America Market Size, By End User, 2014–2019 ($Million)
Table 66 Latin America Market Size, By Deployment Model, 2014–2019 ($Million)
Table 67 New Product Launches, 2011–2014
Table 68 Agreements, Partnerships, Collaborations, and Joint Ventures, 2011–2014
Table 69 Mergers and Acquisitions, 2011–2014
Table 70 Expansions, 2012–2014

List of Figures (98 Figures)

Figure 1 Research Methodology
Figure 2 Market Size Estimation Methodology: Bottom-Up Approach
Figure 3 Market Size Estimation Methodology: Top-Down Approach
Figure 4 Break Down of Dkip: By Company Type, Designation, & Region
Figure 5 Marketing Automation Software Market Snapshot (2014 Vs 2019): Market for Inbound Marketing is Expected to Double in the Next Five Years
Figure 6 Market Size, 2014–2019 ($Billion)
Figure 7 Attractive Market Opportunities
Figure 8 Lead Nurturing and Lead Scoring to Grow At the Fastest Rate Among these Three Solutions in Marketing Automation Software (Excluding Campaign Management, Email Marketing, Mobile Application, Inbound Marketing, and Other Application)
Figure 9 North America Command Over Two-Fifth of the Market Share
Figure 10 North America is Expected to Have 7.57% Cagr During the forecast Period 2014–2019
Figure 11 Middle East and Africa Soon to Enter Exponential Growth Phase in Coming Year
Figure 12 Reluctancy Among Oganizations to Adopt Marketing Automation Software is A Major Obstacle
Figure 13 Social Media to Play A Crucial Role in Marketing Automation Technology
Figure 14 Market Segmentation: By Aplications
Figure 15 Market Segmentation: By Verticals
Figure 16 Drivers, Restraints, Opportunities, & Challenges
Figure 17 Value Chain Analysis
Figure 18 Supply Chain Analysis
Figure 19 Porter’s Five forces Analysis
Figure 20 Startegic Benchmarkeing: IBM Silverpop, Oracle Eloqua, Adobe and Salesforce Launched New Solutions and Services for Product Enhancement
Figure 21 Startegic Benchmarkeing: IBM Silverpop, Oracle Eloqua, Adobe, and Salesforce Adopt Inorganic Strategies to Grow in the Market
Figure 22 Global Campaign Management Appliction is Expected to Grow to 0.18 Billion By 2019
Figure 23 Campaign Management Market Size By Cloud-Based Deployment Model is Expected to Grow By10.24 % During forecast Period
Figure 24 Campaign Management Market Size in Small and Medium Businesses Are Expected to Grow By 13.28% During forecast Period
Figure 25 Campaign Management Market Size in Latin America is Expected to Grow By 24.63% During forecast Period
Figure 26 E-Mail Marketing Market Size By Cloud-Based Deployment Model is Expected to Grow By 2.68% During forecast Period
Figure 27 E-Mail Marketing Market Size in Small and Medium Businesses Are Expected to Grow By 3.72% During forecast Period
Figure 28 E-Mail Marketing Market Size in Latin America is Expected to Grow By 6.6% During forecast Period
Figure 29 Mobile Application Market Size By Cloud-Based Deployment Model is Expected to Grow By 11.49 % During forecast Period
Figure 30 Mobile Application Market Size in Small and Medium Businesses Are Expected to Grow By 14.56% During forecast Period
Figure 31 Mobile Application Market Size in Latin America is Expected to Grow By 12.66% During forecast Period
Figure 32 Inbound Marketing Market Size By Cloud-Based Deployment Model is Expected to Grow By 12.39% During forecast Period
Figure 33 Inbound Marketing Market Size in Small and Medium Businesses Are Expected to Grow By 15.49% During forecast Period
Figure 34 Inbound Marketing Market Size in Ltn America is Expected to Grow By 13.57% During forecast Period
Figure 35 Lead Nurturing and Lead Scoring Market Size By Cloud-Based Deployment Model is Expected to Grow By 13.2% During forecast Period
Figure 36 Lead Nurturing and Lead Scoring Market Size in Small and Medium Businesses Are Expected to Grow By 16.33% During forecast Period
Figure 37 Lead Nurturing and Lead Scoring Market Size in Latin America is Expected to Grow By 14.39% During forecast Period
Figure 38 Reporting and Analytics Market Size By Cloud-Based Deployment Model is Expected to Grow By 12.61 % During forecast Period
Figure 39 Reporting and Analytics Market Size in Small and Medium Businesses Are Expected to Grow By 15.72% During forecast Period
Figure 40 Reporting and Analytics Market Size in North America is Expected to Grow By 8.26% During forecast Period
Figure 41 Social Media Marketing Market Size By Cloud-Based Deployment Model is Expected to Grow By 13.2 % During forecast Period
Figure 42 Social Media Marketing Market Size in Small and Medium Businesses Are Expected to Grow By 16.32% During forecast Period
Figure 43 Social Media Marketing Market Size in North America is Expected to Grow By 8.83% During forecast Period
Figure 44 Other Applications Market Size By Cloud-Based Deployment Model is Expected to Grow By 9.34% During forecast Period
Figure 45 Other Applications Market Size in Small and Medium Businesses Are Expected to Grow By 12.36% During forecast Period
Figure 46 Other Applications Market Size in Slatin America is Expected to Grow By 10.49% During forecast Period
Figure 47 Global Marketing Automation Software Are Expected to Have $302.50 Million Market From Academic and Education Vertical in 2019
Figure 48 Academic and Education Market Size for Campaign Management is Expected to Grow By 9.01% During forecast Period
Figure 49 Advertising and Design Market Size for Campaign Management is Expected to Grow By 6.98% During forecast Period
Figure 50 Banking Financial and Insurance (Bfsi)Market Size for Campaign Management is Expected to Grow By 7.31% During forecast Period
Figure 51 Healtcare Market Size for Campaign Management is Expected to Grow By 7.32% During forecast Period
Figure 52 High Tech Market Size for Campaign Management is Expected to Grow By 6.88% During forecast Period
Figure 53 Manufacturing and Distribution Market Size for Campaign Management is Expected to Grow By 7.13% During forecast Period
Figure 54 Media and Entertainment Market Size for Campaign Management is Expected to Grow By 7.22% During forecast Period
Figure 55 Retail Market Size for Campaign Management is Expected to Grow By 7.46% During forecast Period
Figure 56 Other Vertical Market Size for Campaign Management is Expected to Grow By 7.46% During forecast Period
Figure 57 Marketing Automation Software, Market Size By Cloud-Based Deployment Model is Expected to Grow By 11.89% During forecast Period
Figure 58 Cloud-Based Deployment Model in Academic and Education Vertical is Expected to Grow By 14.04% During forecast Period
Figure 59 On-Premise Deployment Model in Academic Nd Education Vertical is Expected to Grow By 5.81 % During forecast Period
Figure 60 Marketing Automation Software, Market Size in Small and Medium Businesses is Expected to Grow By14.97% During forecast Period
Figure 61 Small and Medium Businesses Market Size in Academia and Education Vertical is Expected to Grow By17.19% During forecast Period
Figure 62 Enterprises Market Size in Academia and Education Vertical is Expected to Grow By7.28% During forecast Period
Figure 63 Geographic Snapshot
Figure 64 Marketing Automation Software, Market Size in North America is Expected to Grow By 7.57% During forecast Period Figure 65 Academic and Education Market Size in North America is Expected to Grow By 9.64% During forecast Period
Figure 66 North America Market Size in Small and Medium Business is Expected to Grow By 13.94 % During forecast Period
Figure 67 North America Market Size for Cloud Based Model is Expected to Grow By 10.88% During forecast Period
Figure 68 Academic and Education Market Size in Europe is Expected to Grow By 11.58% During forecast Period
Figure 69 Europe Market Size in Small and Medium Business is Expected to Grow By 15.96 % During forecast Period
Figure 70 Europe Market Size for Cloud Based Model is Expected to Grow By 12.84% During forecast Period
Figure 71 Academic and Education Market Size in Asia Pacific is Expected to Grow By 9.70% During forecast Period
Figure 72 Asia Pacific Market Size in Small and Medium Business is Expected to Grow By 14.00 % During forecast Period
Figure 73 Asia Pacific Market Size for Cloud Based Model is Expected to Grow By 10.94% During forecast Period
Figure 74 Academic and Education Market Size in Middle East and Africa is Expected to Grow By 9.32% During forecast Period
Figure 75 Middle East and Africa Market Size in Small and Medium Business is Expected to Grow By 13.61 % During forecast Period
Figure 76 Middle East and Africa Market Size for Cloud Based Model is Expected to Grow By 10.55% During forecast Period
Figure 77 Academic and Education Market Size in Latin America is Expected to Grow By 15.24% During forecast Period
Figure 78 Latin America Market Size in Small and Medium Business is Expected to Grow By 19.76 % During forecast Period
Figure 79 Latin America Market Size for Cloud Based Model is Expected to Grow By 16.54% During forecast Period
Figure 80 Companies Adopted Agreements, Partnerships, Collaborations, & Joint Ventures As the Key Growth Strategy Over the Last Three Years
Figure 81 Global Marketing Automation Software, Market Share, By Key Player, 2013
Figure 82 Battle for Market Share: New Product Launch Was the Key Strategy
Figure 83 Geographic Revenue Mix of top 4 Market Players
Figure 84 Act-on Software inc: Business Overview
Figure 85 Adobe Systems Incorporated: Business Overview
Figure 86 Adobe Systems, Inc.: SWOT Analysis
Figure 87 Cognizant : Business Overview
Figure 88 Cognizant: SWOT Analysis
Figure 89 Hubspot Inc: Business Overview
Figure 90 IBM Silverpop : Business Overview
Figure 91 IBM Silverpop : SWOT Analysis
Figure 92 Marketo: Business Overview
Figure 93 Oracle : Business Overview
Figure 94 Oracle Eloqua : SWOT Analysis
Figure 95 Salesforce : Business Overview
Figure 96 Salesforce : SWOT Analysis
Figure 97 SAS : Business Overview
Figure 98 Teradata Aprimo : Business Overview

【レポートのキーワード】

マーケティング自動化ソフトウェア、キャンペーン管理、Eメールマーケティング、モバイルアプリ、ソーシャルメディアマーケティング

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